How to read a Good Measure pouch

The painting changes with every flavor. The facts never move. That is the whole idea behind the Good Measure pouch: you should be able to pick one up in any light, in any store, and find what you need in the same place every time.

Under the name, in this order

Directly under the wordmark sits a single line of facts, read top to bottom:

• The strain: sativa, hybrid or indica.
• The flavor: peach, blackberry, watermelon or strawberry.
• The dose: 100 mg THC in the pouch.
• The servings: ten pieces, 10 mg each.

The symbol in the corner

The state’s universal cannabis symbol always sits in the same corner. If you are standing at a counter comparing products, it is the one thing you can find without reading a word.

Why the art never covers the facts

Each landscape is painted to leave the information band clear. Fruit in the foreground, a path to the horizon, and a quiet stretch of sky where the label lives. The label always reads first.

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