The Good Measure journal

Notes from four worlds.

How to read the pouch, how to start slow, and the thinking behind the paintings.

A woman in a cream Good Measure tee and pine cap in a peach orchard at golden hour
Goods / October 16, 2026

Take a world with you

Tees, caps and totes made from the same marks and paintings as the pouches.

Read the article
The five Good Measure woodcut fruit in pine on cream: strawberry, berries, peach, watermelon and lemon
Illustration / October 13, 2026

Cut like wood

The fruit drawings behind the brand, and why they look printed rather than drawn.

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